Business model canvas

Content and scope

An explicit hypothesis map; no fabricated business numbers.

• Audience hypothesis: Turkish-speaking people exploring US pathways.
• Value hypothesis: a clearer sequence of decisions and evidence.
• Channels to test: educational workshops and the prototype website.
• Relationship hypothesis: self-directed learning and feedback.
• Activities: maintain source dates, improve route clarity, test comprehension.
• Resources: the route framework, source records and app implementation.
• Partners: none asserted; any future relationship requires verification.
• Costs: unknown; measure actual operating effort before estimating.
• Revenue: no active revenue model or commercial offer is presented.

The complete public source is preserved in source-brand-kit.json. These example designs do not establish deployment, validation, or creative approval.