One fold.
Endless
possibility.
Ideas take shape.
A sheet becomes a structure with one deliberate move. Fold gives that moment a name, a mark, and a language of edges. Open, curious, unmistakably made.
Simple enough
to travel.
The upright and two open arms make an F. One angled return carries the idea of a folded edge. The small orange plane is a signature, not a substitute for the name.
Download the mark ↓ SVGDownload the white mark ↓ SVGA useful kind
of energy.
Paper and ink do the reading.
Cobalt leads. Ember makes a point.
Use the text pairings shown here. Essential meaning also needs a word, shape or position. Print colours require a physical proof.
Take the colour & type tokens ↓ JSONMake room
for ideas.
INTER / BOLD TO BLACKDirect headlines, clear navigation, dependable small print. Tight display spacing; relaxed text lines.
Some things
begin with
a little curiosity.
FRAUNCES / EDITORIALA warmer voice for stories, reflection and the moments between instructions.
Edges with
intention.
Folded planes lead the eye. Registration marks frame a composition. Repetition makes the family recognizable; a different grid gives each medium its own voice.
Explore the decals ↗Explore the micrographics ↗Ideas take shape.
17—18 OCTOBER / RIVERSIDE WORKS